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Wednesday, 31 March 2010

Coverline Brand Identity Development and Design

Posted by Katarzyna Matuszewska
08:44

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1 comments:
Anonymous 7 September 2011 at 09:50  

Nice post. Brand identity development is such an interesting area of marketing. You can spend time guessing and second-guessing the market, but in the end nothing can replace strong intuition.

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About Me

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Katarzyna Matuszewska
I grew up in a small town in Poland believing that the only boundaries that should not be crossed were those which I set up for myself. Now, living in the cultural blur of a cosmopolitan city I stick to that rule. I cross boundaries between cultures, languages, between print and web, between journalism and design in search of original creative fusions. I graduated from University of Westminster in 2010 with a Masters Degree with Distinction in Design for Communication. I also hold a First Class BA in Journalism with Media and Cultural Studies from Kingston University, which gives me a combined knowledge of editorial and design practices. Having previously worked for The Sunday Times Magazine, Haymarket and Think Publishing, I have experience in publishing and design industries and a strong passion for editorial design. I am a great (bilingual) communicator, a competent writer and a designer. I produce imaginative magazine layouts to convey the publication‘s editorial mission and specialise in magazine launch and redesign projects. If you think your organisation could benefit from my knowledge and experience, please get in touch.
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Blog Archive

  • ▼ 2010 (22)
    • ► July (1)
    • ► April (5)
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      • Coverline Business Plan
      • Coverline Brand Identity Development and Design
      • TASK 6: Packaging Design Unwrapped
      • The Grid Based on Nothing
      • What is the Colour of Nothing?
      • TASK 5: Redesigning the World
      • TASK 4: Resurrection of Corporate Ethics or Effect...
      • The Art of Book Folding
      • Gathering the Book Content
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  • ► 2009 (30)
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About This Blog

This blog has been originally created to support learning and peer-to-peer interaction between the students and the teachers of MA Design for Communication course at the University of Westminster. It shows the progress of work on various academic, professional and personal design projects.

Coverline Design aspires to bridge the gap between the descriptive and the visual forms of communication. It promotes a stimulating cooperation between journalists and designers of contemporary media.

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